Subject tags

Published 08 May 2024

Navigating the ever-changing sustainable packaging landscape

In today’s dynamic packaging landscape, brand owners face a multitude of challenges and opportunities. With regulations like the coming Packaging and Packaging Waste Regulation (PPWR) shaping the industry’s direction, strategic choices in product development and design adjustments are more crucial than ever. Today, we still don’t know how the final regulation will form the packaging market and trends forward, but it’s crucial to prepare accordingly and have products ready and developed that will serve the market and comply with the regulations.

It’s really important to grasp how the market works, including what consumers like, the rules companies have to follow, and new trends that pop up. As the technology provider of Dry Molded Fiber, we make the efforts that are required for all our licensees and their customers to meet the demand of the evolving packaging market, both in terms of complying with rules and regulations as well as product development and market launches of new, innovative & sustainable packaging solutions. With our in-house expertise and patented technology, Dry Molded Fiber, we facilitate this understanding, enabling brand owners to make informed decisions and put products on the market that comply with current rules and regulations.

With a focus on sustainability, energy efficiency, and cost competitiveness, Dry Molded Fiber provides a versatile packaging solution that aligns seamlessly with the changing packaging landscape.

While the industry, in general, moves towards more sustainability through re-use alternatives, the reality remains: single-use packaging retains its place in certain contexts. However, the most important part of this is ensuring that the right product ends up in the right place, with the most sustainable material and production methods utilized.

The PulPac Hot Lid is a product example of a truly sustainable single-use commodity item. Free from PFAS and plastic, it is also industrial-compostable and fully biodegradable, ensuring compatibility with the paper recycling stream.

Embracing a cradle-to-grave perspective of the product lifecycle, we advocate for responsible practices from the initial sourcing of raw materials to the eventual disposal or recycling of the product. Beginning with the procurement of responsibly sourced raw materials, we prioritize sustainability at every stage. Our commitment extends to our energy-efficient production methods, minimizing environmental impact while maximizing efficiency. The result is a recyclable product that not only meets regulatory standards but also aligns with our vision for a more sustainable future.

We are dedicated to providing innovative and sustainable packaging solutions. With Dry Molded Fiber, we help companies navigate regulations, meet market demands, and create a greener future for packaging.

We are dedicated to providing innovative and sustainable packaging solutions.